A Letter to College Freshmen Students :: essays research papers

As a new freshman entering this Community College, you will be discovering and experiencing many new things about the world in which you live and yourself. The jump from high school to college can be a very scary but exciting experience. I have some valuable advice for you on how to make this transition smoother and an enjoyable experience rather than a scary and lonely one. My number one piece of advice is for you to enter this experience with an open mind. If you come into this new situation with a good outlook and a positive attitude, your experience will be a lot more rewarding. Now that you are on your own and have very limited restrictions, it can be easy to slip into bad habits that could get you into trouble. Here you do not have a parent to tell you when to go to bed, or when to study, or not to go out, or not to party, or to remind you to go to class. It is all up to you and your self-control. You must have great self-discipline and a motivated attitude in order to succeed. You have to want to be here and make the best of your experience. This one being your first year in college, you may have trouble concentrating while you study. Some techniques that can help your concentration are being selective, relaxing, and over learning. Being selective means to make choices about what is most important to learn. When you are studying, you should be able to know what may or may not be on the test, your notes for the week can be helpful. In addition, pay attention to charts, tables, and illustrations that you think may appear on the test. Relaxing is a good technique to use because when you are relaxed you are able to absorb more information. One way to relax is to use a breathing technique (inhale, count from one to ten, and exhale, and count from one to ten, and so on). Over learning can help you fight mental vagueness. When you are struggling in a class, it is best for you to learn more than you need to know about the subject. You can use these techniques every time you are studying or when you cannot concentrate. A Letter to College Freshmen Students :: essays research papers As a new freshman entering this Community College, you will be discovering and experiencing many new things about the world in which you live and yourself. The jump from high school to college can be a very scary but exciting experience. I have some valuable advice for you on how to make this transition smoother and an enjoyable experience rather than a scary and lonely one. My number one piece of advice is for you to enter this experience with an open mind. If you come into this new situation with a good outlook and a positive attitude, your experience will be a lot more rewarding. Now that you are on your own and have very limited restrictions, it can be easy to slip into bad habits that could get you into trouble. Here you do not have a parent to tell you when to go to bed, or when to study, or not to go out, or not to party, or to remind you to go to class. It is all up to you and your self-control. You must have great self-discipline and a motivated attitude in order to succeed. You have to want to be here and make the best of your experience. This one being your first year in college, you may have trouble concentrating while you study. Some techniques that can help your concentration are being selective, relaxing, and over learning. Being selective means to make choices about what is most important to learn. When you are studying, you should be able to know what may or may not be on the test, your notes for the week can be helpful. In addition, pay attention to charts, tables, and illustrations that you think may appear on the test. Relaxing is a good technique to use because when you are relaxed you are able to absorb more information. One way to relax is to use a breathing technique (inhale, count from one to ten, and exhale, and count from one to ten, and so on). Over learning can help you fight mental vagueness. When you are struggling in a class, it is best for you to learn more than you need to know about the subject. You can use these techniques every time you are studying or when you cannot concentrate.

Organizational Conflict Essay

Often when we come across the word conflict, we usually think of more than a simple disagreement. We think of individuals or groups in sharp disagreement over issues, ideas, or interests. This results in an emotional disturbance between the involved parties, with stress developing & undesirable behaviors being exhibited. [1] The present diverse workforce characterized by organizational change, competition, and complex communications are drawing attention to interpersonal conflicts among workers. 2] Organizational change for example, alters the status quo and requires members of an organization to work together in new ways and under new rules. Competition compounds issues of power and escalates conflicts of personalities and behavior. The complexities of communication make it more difficult for culturally, economically and socially diverse workers to resolve the issues and problems they encounter on the job. While conflict is inevitable in groups and organizations due to the complexity and interdependence of organizational life, theorists have differed about whether it is harmful or beneficial to organizations. Early organizational theorists suggested that conflict is detrimental to Organizational functioning (Pondy, 1967; Brow, 1983) and focused much of their attention on the causes and resolution of conflict (Schimidt & Kochan, 1972; Brett, 1984). More recently, researchers have theorized that conflict is beneficial under some circumstances (Tjosvold, 1991; Van de Vliert & De Dreu, 1994). [3] Thus, this paper attempts to present the losses and benefits from conflicts in organizations. I. CONFLICT IN GROUPS AND ORGANIZATIONS A. Definition Generally, conflict is defined as a contest of opposing forces or power. 4] it is a perceived difference between a two or more parties that results in mutual opposition. [5] Looking at conflict in the context of groups, there is what we call an Intergroup Conflict, which can be defined as the behavior that occurs among organizational groups when participants identify with one group and perceive that other groups may block their group’s goal achievement or expectations. [6] Intergroup conflict with in organizations can occur in both horizontal & vertical directions. A. 1 Horizontal Conflict. This type of conflict occurs among groups or departments at the same level in the hierarchy, such as between line & staff. 7] This is commonly observed between Production & Quality Control Departments, Sales & Finance Departments, or R&D & Marketing Departments. A. 2 Vertical Conflict. This arises over issues of control, power, goals, and wages and benefits. [8] A typical source of vertical conflict is between head quarters executives and regional plants or franchises. Status and power differences among groups are often greater for vertical conflict. Part of the reason vertical conflict occurs is to equalize power differences; for example, u nions try to give workers more power over wages or working conditions. [9] B. The Nature of Conflict Conflict as related to competition is illustrated by the following figure: The illustration shows how conflict and competition are related. Competition occurs when groups strive for the same goal, have little or no antagonism toward one another, and behave according to rules and procedures. In conflict, on the other hand, one group’s goals jeopardize the others; there is open antagonism among the groups; and few rules and procedures regulate behavior. When this happens, the goals become extremely important, the antagonism increases, rules and procedures are violated, and conflict occurs. 10] C. Causes of Conflict A number of factors contribute to conflict. Several of the most important causes are discussed below. C. 1 Task Interdependence. Task interdependence refers to the dependence of one unit on another for materials, resources, or information. [11] Two types of task interdependence are particularly prone to conflict. One is sequential interdependenc e, in which one individual or work unit is heavily dependent on another. For example, waiters generally are more reliant on cooks than the reverse because waiters must depend on cooks to furnish good meals in timely manner. Line and staff conflicts often arise because staff members frequently are dependent upon the line to implement their ideas. The second form of task interdependence is reciprocal interdependence, in which individuals or work units are mutually interdependent. For instance, purchasing agents want engineers to provide detailed generic specifications so that they can negotiate lower costs from suppliers. At the same time, engineers need to obtain materials of the proper quality on a timely basis, so they may find it more convenient to specify a brand name. 12] Generally, as interdependence increases, the potential for conflict increases. [13] Sequential & reciprocal interdependence require employees to spend time coordinating and sharing information. Employees must communicate frequently, and differences in goals or attitudes will surface. Conflict is especially likely to occur when agreement is not reached about the coordination of services to each other. Greater interderdependence mean s departments often exert pressure for a fast response because departmental work has to wait on other departments. C. 2 Scarce Resources. Another major source of conflict involves competition between groups for what members perceive as limited resources. [14] Possibilities for conflict expand when there are limited resources, such as office space, equipment, training, human resources, operating funds, and pay allocations. In their desire to achieve goals, groups want to increase their resources. This becomes another cause for conflict in groups. C. 3 Goal Incompatibility. Goal incompatibility is probably the greatest cause of intergroup conflict in organizations. The overall goals of an organization are broken down into operative goals that guide each department. The accomplishment of operative goals by one department may block goal accomplishment by other departments and hence, cause conflict. [15] Out of necessity, organization members frequently pursue goals that are somewhat different from one another, setting the stage for potential conflicts. [16] For example, sales personnel may find it easier to battle the competition by promising very quick deliveries, while people in manufacturing may find that small production runs on short notice interfere with their cost cutting efforts. C. 4 Communication Failures. Breakdown in communication due to distortions or lack of communication often lead to conflicts. [17] Conflict in an organization is an indication of the most basic communication failure. Failure to talk with someone. Failure to notify someone of something before it becomes public. Failure to involve someone in a problem-solving process. [18] C. 5 Individual Differences. Differences in personality, experience, and values make frequent conflicts likely. [19] Functional specialization requires people with specific education, skills, attitudes, and time horizons. When an individual who have ability and aptitude in marketing joins the marketing department. Eventually, that individual will be influenced by departmental norms and values, attitudes, and standards of behavior, differ across departments, which is often a source of horizontal conflicts. Cultural differences can be particularly acute in the case of mergers or acquisitions. Employees in the acquired company may have completely different work styles and attitudes, and a â€Å"we against them† attitude can develop. [20] C. 6 Poorly Designed Reward System.

Corporate Governance From The Failure Of Lehman Brothers Finance Essay - Free Essay Example

Sample details Pages: 8 Words: 2382 Downloads: 8 Date added: 2017/06/26 Category Finance Essay Type Narrative essay Did you like this example? Lehman Brothers one of the big financial services company was founded during the year 1850 filed its bankruptcy protection during September 2008. Numerous reasons caused this financial investment firm to cripple through the financial turmoil. The court ordered an external examiner to conduct an investigation by giving out ten requirements to guide him through his investigation about the issues of litigation and any breaches of law that might have occurred. Mr Anton R. Valukas the chairman of Jenner Block has taken up the task of investigation and conducted 100s of interviews and searched through the companys files and documents about a year costing $38 million. Mr. Valukas generated 2200 pages of document about his findings of investigation. This article discusses about the learnings in regards to corporate governance from the failure of Lehman Brothers and the scenario of Australia in comparison with America considering the regulations by regulatory authoriti es and relevant legislation controlling the financial services sector. Corporate governance learnings: The document by examiner raises the flaws in the corporate governance those have to be reviewed to avoid such collapses in future. The major findings of investigation as per the examiner which are relevant to problems addressing the corporate governance are Risk Management and relevant disclosures by management to the board and issues of relevant internal controls. Deficiencies in stress testing scenarios. The need for disclosures to board of directors. Remuneration of top executives tied to short-term performance. Those listed out findings are further discussed in brief about surrounding issues by comparing what happened and the suggestions to avoid the occurrence of these problems in future. Risk Management and relevant disclosures by management to the board and issues of relevant internal controls: The risk models used by LBHI had number of assumptions resulting to inaccurate results, but still the major reason being the usage of information within the organisation had flaws. The board and the management of Lehman Brothers started to adopt the high risk taking business strategies. The understanding of the risks involved in financial instruments like collateralised debts, sub-prime lending, and derivatives was insufficient and lack of appropriate control procedures to lessen those risks. The board had not asked a question to management about the risk handling strategies and the models used to calculate the risk even thought one of the primary principles being overseeing the risk management system for investment firms. The boards supervision of issues relating to risk has to be strengthened. The usage of risk model which is dynamic with respect to market changes addresses the current scenario better than using a old static model with limitations. The board should have a combination of directors with different skills which are ne eded for that particular firm. One of the directors with technical knowledge of risk related issues would have helped to identify the red flags much earlier allowing them to take appropriate actions to overcome the problem. The lack of systematic procedures to communicate potentially significant business risks through effective channels weighs down to the issue of corporate governance. The board of directors should clearly establish the accountability and responsibilities right through the organisation. The lack of internal controls which can raise red flags to management while dealing transactions which lead to exceeding the risk limits of organisation helps in avoiding those transactions. The management and officers have taken very risky decisions based on their intent and pas experience about how it might result rather than analysing the situation based on the quantitative facts. Therefore the practice of every significant transaction with supporting documents which incl udes fact based analysis has be prepared and approved by relevant authority. Lack of timely action: The management and board along with the government thought the effect of crisis is short term and therefore LBHI went on to acquire risky investments increasing their risk appetite without actually calculating their capacity based on the relevant facts. Later they realised effects and took actions to bring down the leverage ratio, but due to lack of liquid assets and anticipation of losses in getting rid of illiquid assets further troubled. Deficiencies in stress testing scenarios: LBHI always used the testing scenarios in deciding whether to practise a particular transaction was value the risk it carries. They also used its risk management system to promote the firms capabilities to credit rating agencies, potential investors and regulating government bodies. The scenarios used had lot of assumptions which biased the actual calculations from the reality. They excluded inc luding the effects of financial instruments like commercial real estate investments, leveraged loans, and private equity instruments leaving a big gap in analysing the risks posed by these securities. Therefore they ended up acquiring very risky options which created significant problems. Later when they included all those instruments the risk well exceeded the risk appetite of LBHI forcing them to reduce the leverage but that was too late to construct the damages caused. Gathering more information about the wide range of risk measures, different perspectives of similar risks helps in more effective measurement and effective communication across the organisation from board to managers leaves in better situation. Lehman Brothers had good rules and self governing rules in place but when it came to following those rules in business decisions the management failed to do so. For example, the management exceeded the single transaction limit policy to favour the handling of large deals. Instead of just keeping the rules and policies to books and constitution of a firm, having internal controls which do not allow overriding these rules avoids the problem. The need for disclosures to board of directors: The disclosure by the management of the impacts of transactions and strategies both in terms of positive as well as negative consequences to the board helps them to take the better decisions due to the available information. The lack of information about the negative effects and the way the risk model is calculated disabled the directors from good business decisions. If the management would have provided the board with all the relevant disclosures have raised red flags about the situation forcing to act quicker to recover the situation by reducing the overall risk taken by firm. Therefore the board of directors should have access to the timely, relevant and accurate information. Proper foresight and forecasts by senior management should be practised. I t can also be done by including CRO to occupy the position on the board and reviewing the risks management issues during meetings gives a good guidance. The combination of competence of board of directors has to be addressed since the right combination helps discussing about different views in analysing the different situations. Remuneration of top executives tied to short-term performance: Many firms practice the method of calculating the remuneration of top executives based on their performance which is obtained from their financial statements, therefore tying down to short-term performance rather than long-term goals. This method of practicing is discouraging those who act favouring long-term sustainability of firm and provides incentive to accept those strategies which boosts the revenues in short-term but they might cause serious risks later. Therefore the calculation should also consider the risk factor and should encourage the long-term perspective. The CROs pay usua lly is not tied with their performance, the provision of tying CROs remuneration in relation to their performance also provides an incentive to act in favour of building a robust risk methods. Comparison of American situation to Australia: The major distinction of Australian situation was the financial markets were in good shape with good governance of ASIC and APRA the two regulating authorities of Australia. The Australian economy had a robust growth, very stable financial system, lesser unemployment rate and a little inflation rate. There is no issue of too big to fail and Australia doesnt have financial institutions as big as LBHI. The sub-prime market in Australia accounted for less than 1% of financial instruments unlike the England, U.S mortgage industry and many other countries. The rate of arrears for loans was lesser in Australian case on comparison with American which is mainly due to the features of the loans offered. The Australian market did not offered risky loan structures like offering lower introductory interest rates for a period of time. The intense competition in banking sector in U.S caused offering high-risk loans and lower price. Major Australian financial services sector maintained potential strength in balance sheets and stayed away from smaller amount viable financial disinterested parties. The Australian legislative system allows the lender to acquire the loan repayments not only through proceeding of sale of collateral but also other personal if the given collateral alone was not sufficient, therefore providing a stronger inducement to repay the loan. The lower unemployment rate also facilitated the Australian economy unlike the huge layoffs of American scenario. The laws in Australia in relation to insolvency trading, liquidation are very stringent. As per the corporations law if the director trades during insolvency is considered as breach of directors duties, if any directors found guilty in breach of directors du ties are held responsible for the losses therefore it prompts to appoint administrator. The administrator takes charge of the entire firm where he analyses and negotiates with creditors about the possibilities and director is not entitled to any role unlike American case where director still runs the company. The failure in corporate governance and risk management, weakness in regulatory frameworks caused the collapse of Lehman Brothers. ASIC (Australian Securities and Investment Commission): The objective of ASIC is to endeavour to preserve, facilitate and improve the performance of the financial system and the entities operating within that system. ASIC also promotes the confidence in investors and consumers by information transparency in securities offered. All the financial service providers must possess a licence from ASIC therefore enabling ASIC to monitor the activities. The working standards and employing competent staff for responsible roles forms a usual guide lines under ASIC. ASIC works based on corporations law and ASIC act for corporate governance and the conduct of the companies with respect to the share holders and beneficiaries. There is no off balance sheet vehicles or short-term loans provided in the Australian regulatory framework. Therefore any changes or deviation from AASB has to state properly by giving out the reasons for non-compliance and the method used with adequate disclosures. Directors breach of fiduciary duties and as long as they are not protected by business judgement rule the directors are subjected to forgo the losses incurred. The business judgement rule protection in Delaware courts was very broadly protecting directors with the need for stronger evidence. In Australian case it doesnt protect as well as it was with Delaware courts law. Regulations need to be considered by ASIC in light of the collapse of the financial institution Lehman Brothers. The usage of Repo 105 transaction and any other off balance sheet vehicles are to be disclosed with clear description of the methods used. Any such accounting gimmicks are to be prohibited in first place. The flaws in the accounting framework regarding ahs to be addressed to resolve the way of calculating and the relevant disclosures has to be clearly stated. As the corporations law has described the role of directors similarly the description of role of senior management officers and their responsibilities puts some pressure on their duty to deliver. The requirement to communicate all the facts to the board must be held as one of the duties. Need to formulate rules concerning the corporate governance issues in respect to both management and directors duties have to be reviewed. APRA (Australian Prudential Regulations Authority): The role of APRA is to protect depositors, superannuation fund members and insurance policy holders but not the share holders. The role of APRA is to promote robust risk management and prudent be haviour. The Australia had thought about Basel committee during 2004 on banking regulation is working to set up shock absorbers into capital frameworks. When the board doesnt understand the high risk products and how to mitigate the effects it is advised to not to invest on those products. The good governance is important for any organisation. The calculation of risk appetite was flawed in the LBHIs case leaving gap for institutions to develop their own. But in APRAs case the regulations has generally avoided certain short comings but development of quantitative methods. The local regulating bodies like APRA worked towards improving the market condition. A few initiatives are to reduce the complexity of products, transparency of securities offered, enhancing the role of credit rating agencies. Certain issues to be addressed by regulators included based on the Lehman Brothers collapse are: The capital requirements for investment firms has to be reviewed, there should be a regulations towards controlling the leverage ratios. The whole banking system is based on mitigating the risk and gaining the profits appropriate to risk, since risk is the critical issue for investment firms that should be managed by distributing the risk. Regulators should impose restrictions on high-risk business strategies by imposing a cap on total allowed risk at any time. The financial firms have to get the approval from regulators about the risk model usage and adaptive stress testing scenarios. The prudential regulator APRA making proposals on remuneration emphasising on financial stability and long-term growth. All the entitys personnel involved in decision making which affects the share holders are included in remuneration plan. Legislative provisions: So for the global financial crisis has not provided much changes to the Australian legislation. The Australian corporate governance and other regulatory bodies have well handled the global financial crisis w ith less impact on the economy. Conclusion: The Too Big To Fail financial services firm Lehman Brothers collapse has focussed the flaws in corporate governance, risk management strategies, and effects of age old off balance vehicles i.e., the accounting standards are learnings for the future. Many regulations and law reforms are developed from the problems the world faced as they form like Sarbanes-Oxley act which caused the formulation of internal controls as a standard. Therefore this collapse also comes out with well regulated rules and robust methods to handle the stress and limitations on risk taking are necessary. The part of law which governs the issues discussed in this article is corporations act 2001. Other regulatory frameworks which require review are prudential regulation, Accounting standards, corporate governance issues. Don’t waste time! Our writers will create an original "Corporate Governance From The Failure Of Lehman Brothers Finance Essay" essay for you Create order

What Was Known About The Site Before Its Discovery

†¢ What was known about the site before its discovery? Before the first known recording of Ur by Pietro Della Valle in 1625, there wasn’t much known about the site. It wasn’t until the early 1850’s that it was officially identified as the site of Ur which was due to the discovery of the Ziggurat of Ur by John George Taylor . The remains of the Ziggurat were first described by William Kennett Loftus, a Geologist and archaeologist from Newcastle, in the early 19th century. †¢ How it was discovered and who discovered or rediscovered it. The site of Ur was first recorded in 1625 by Pietro Della Valle . Valle recorded the existence of ancient bricks appearing to be stamped with ancient inscriptions on black marbles thought to be seals. In 1853 until 1854, Ur was first excavated for the first by John George Taylor, as British Consulate who worked on behalf of the British Museum. Taylor conducted this excavation due to orders from the Foreign Office. Taylor’s excavation discovered the remains of the Ziggurat of Ur which was then covered by sand at the time. It was due to Taylor’s discovery of the Ziggurat of Ur that led to the identification of Ur, although remaining parts of the city were still hidden by sand at the time. The official excavation of the City did not begin until 1918 after World War I under the guidance of Reginald C. Thompson along with H.R.H.Hall. This excavation was funded by the British Museum. Excavation ceased a year later in 1919. Excavation later resumed inShow MoreRelatedEssay about Iliad and The Odyssey by Homer1702 Words   |  7 Pagesgods going directly onto the battlefield to help turn the tide in a battle. The grandeur of these events are indicative of fictional superhero stories rather than fact. However, if you compare the events depicted in the Iliad to historical facts known from Ancient Greece and current scientific evidence, Homer’s Iliad may have a basis in actual history. 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The Mystical School Of Islam - 1196 Words

ABSTRACT The word Sufi is from the Arabic word soof which means wool. These Sufis have a habit of wearing thick, coarse wool. They think by wearing harsh clothing, it is piety. From Sufi, you get tassawwuf; this word is a bid ah, as it is neither in Quran or Sunnah. The words Sufi and tassawwuf are not in the Quran or the Sunnah. Allah (SWT) used tazkia (purification). There are disagreements regarding the origin of this belief among scholars. Some say that Sufism is the mystical school of Islam and had its beginnings in the first centuries following the life of the Prophet Mohammad and others say that they are traced back to the pre-Islamic roots of Sufism through the early Christian mystics of Syria and Egypt, to the Essenes, the ancient Pythagorean orders, and the mystery schools of the Egyptians and Zoroastrians, among others. [2] Keywords; Sufism, Tawassuf, Tazkia, Dhikir, Wahdat al Wajood, Tariqa INTRODUCTION What is Sufism? Sufism is a Muslim movement who seek to discover divine truth and love through encounters with God directly [3]. The rejection of worldly matters such as celibacy and poverty is a major trait of the Sufism. It developed religious practices aiming at strict self-control that enable psychological and mystical insights as well as a loss of self, with the ultimate purpose of mystical union with God. The Sufi movement has various forms of orders. Leaders of these orders train and assist disciples in the mastery of Sufism sShow MoreRelatedIslam : Religious Aspects Of Islam1380 Words   |  6 PagesIslam is a globalize religion that was introduced to the world by a merchant called â€Å"Muhammad† at around 610 in the city of Mecca that is now Saudi Arabia. Followers of Islam call him â€Å"The Prophet Muhammad† because of his vision of this religion that inspired him to preach the revelations of God which spread worldwide after his death in 632. 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Even though the major religion of India is Hinduism, and Islam is in the second place of its minor religion still it has the largest Muslim minority all over the world (World Directory of Minorities- Muslim of India). This statistics clearly depicts the successful expansion and establishment of Islam in early period of India even though India was populated with indigenous religious beliefs. Islam is a monotheistic religion that was spread with bunch of beliefs and faiths afterRead MoreThe Naqshbandi And Qadiri Brotherhoods1683 Words   |  7 Pagesestablishments and figures because of their unique ability to disseminate Kurdish propaganda and ideology and mobilize Kurds. Without Islam, Kurdish nationalism never would have been utilized and become such a formidable, active, and persistent force against its Turkish, Persian, Arab, and British opponents . With the spread of religious orders throughout the Kurdistan region, Sufi Islam flourished, thereby creating an environment hospitable to nationalist indoctrination. The Naqshbandi and Qadiri brotherhoodsRead MoreEssay on The Sufi Philosophy in Islamic Faith1274 Words   |  6 Pagesthing I personally found interesting is how this particular sect of Islam isn’t as popularly spoken of like the Sunni and Shia sects of Islam. Some of the most interesting and distinctive differences in this division of Islam is are wool clothing that the Sufi’s wear along with the most popular practice they are known for, the Whirling Dervishes. Yet these faith has many similarities with many other religions and sects of Islam. Sufism though is a purely ascetic faith that also incorporates several

Marketing for Contemporary Business Organizations -myassignmenthelp

Question: Discuss about theMarketing for Contemporary Business Organizations. Answer: Introduction The present business era is the customer era rather than the manufacturer era few tears ago. Thus, in the current business scenario of customer era, marketing plays an important role in helping the organizations in making mark in the market as well as in the mind of the customers (Malthouse et al. 2013). Moreover, gone are the days when marketing refers only to the promotion and advertising of the products to the customers. Currently, marketing involves a more holistic approach by the marketers or the business organizations (Same and Larino 2012). This is due to the reason that, in the present business state of affairs, marketing also involves the social welfare be effectively determining the requirement of the society. Contemporary business organizations are more concentrated to enhance their social reputation and goodwill to assist them in marketing their products in the market. Thus, in the current business scenario, marketing involves the common good for all the associated stakeholders. Moreover, with the increase in the consciousness among the customers regarding the environment, marketers are more relating their marketing activities with sustainability and society (Wood 2012). This report will discuss about the notion that marketing makes a positive contribution to the common good with the help of various organizational examples. Moreover, issues such as ethical, legal and economical in impacting the marketing will also be discussed here in this report. Economic Issues As discussed earlier, contemporary marketing approach involves social welfare and common good. However, in doing so, one of key issues being faced by the marketers is the economical issue. This is due to the reason that, involving the whole society in the marketing activities leads the marketers incurring a good amount of cost, which may reduce the viability of the marketing activities. Contemporary business organizations maintain a certain budget in accordance to their affordability to carry out their marketing activities (Huang 2012). Thus, in this case, if the activities and the stakeholders for the marketing programs get increased then it will have more cost for the business organizations or the marketers. This may lead to the reduction in involving the society and environment in their marketing activities. On the other hand, another economical issue that may be faced by the marketers is the economical status of their marketing area. If the target market is economically weak or poor then the involvement of the society and environment in the marketing activities will have some outcome. However, if the target market is already well developed and there is no need of involving the society then it will reduce the economic viability for the marketers (Aghdaie and Alimardani 2015). Moreover, involving holistic approach will incur more cost in marketing in the developed target market compared to the less developed or developing target market. According to Laczniak and Murphy (2012), the contemporary market scenario is more society oriented compared to firm oriented. Thus, all the business organizations are trying to create a distinctive image among the customers by involving the larger sections from the audience. This is doing good for the society and on the other hand, the organizations are also being benefited from increase in the goodwill and reputation, which helps them to further penetrate in the market. However, according to the authors, contemporary marketers are mainly facing dilemma in deciding between the economical viability and covering a larger sections of society. Social marketing by KIA motors For instance, Kia motor is one of the leading automobile manufacturers in the world having vast product portfolio. Recently they came up with an advertising campaign for one of their hybrid vehicles (Macleod 2017). The approach of their advertisement is oriented towards the environmental degradation and the need for having greener products. Thus, through this advertising campaign, they on the one hand advertised their eco-friendly products to the customers along with aware the customers about the degradation of the environment. This advertisement is one of the prime examples of social marketing covering larger audiences doing good for all the stakeholders. However, in this advertisement, the core marketing objective is to promote their new hybrid vehicles. Now the economical dilemma that they will face is that, though through their marketing campaign they are promoting the need for fighting environmental degradation, but the product that they promoting as a tool to fight environmenta l degradation is quite expensive and beyond the reach of larger part of the society. Thus, the key motive or objective of their marketing campaign may not be fulfilled. Ethical Issues Ethical issues are being also faced by the marketers in making the positive contribution to the common good along with maintaining the environment stewardship. Ethics is one of the key issues that are being emerged in the current business scenario of marketing campaign (Hastings and Domegan 2013). This is due to the reason that, in the present era of competitive market scenario, various allegations are being emerged about the misleading marketing campaigning. Thus, in the case of the social marketing, ethical issues are also being faced by the marketers. One of the key examples of ethical issue is the garnering the customer information by the marketers. Accumulation of the customer data is important for the social marketing due to the reason that, it helps the social marketers in determining the requirement of the customers effectively. However, in determining and collecting the customer data, social marketers are facing ethical dilemmas due to the fact that, gathering the data of th e customers without their consent is the breach to the privacy. Thus, this issue will create obstacle for the marketers to involve and offer products for the larger section of the audiences. Another ethical issue that may be faced by the marketers is the adherence to the varied cultural aspects of the society. This is due to the reason that, in providing positive contribution to the common good, it is important for the marketers to involve all the ethnic groups in the society. However, contradictions may arise from the fact that every ethnic group in the society is having considerations (De Mooij 2013). Thus, it will be difficult for the social marketers to adhere to the distinctive and different considerations in the society in designing their marketing campaign. The particular approach that they will chose may have ethical issues with the other groups in the society. As stated by Charter (2017), greener marketing is the most prominent and popular form of marketing being used and initiated by the social marketers. According to him, initiation of greener marketing campaign helps the marketer to effectively connect with the target audience more accurately. With the help of the greener marketing, customers tend to perceive the particular business organizations as sustainable and reliable, which in turn enhance the goodwill and reputation of the marketers. However, according to him, there are various ethical issues to be faced by the marketers in involving the greener approach. One of the key issues is effectively targeting all the sections in the society with the singular approach. According to the author, initiation of greener marketing campaign may not have the desired impact on the audiences who are not directly impacted from the environment degradation. Social marketing by Budweiser Budweiser is one of the most prominent and leading beer brand in the world. They are also known for initiation of various innovative and distinctive marketing activities. However, in early 2017, they came up with an advertisement featuring the story of their founders background story of being an immigrant in the United States (Fortune 2017). The key motive of this advertisement is to connect with the recent issues regarding the immigration policy in America. However, the advertisement faced ethical issue from various section of the society due to its controversial theme. They faced backlash and calls for boycott of their brand. Thus, it is a prominent example of the ethical issues being faced by marketers in initiating the social marketing. Legal issues Lawsuits and other legal issues are also being faced by the organizations in initiating their social marketing involving different social issues and challenges in the marketing activities. One of the key legal issues being faced by the social marketers is the facing lawsuits for misleading or false campaigning (Graff, Kunkel and Mermin 2012). Various allegations are being made against the marketers that they are involving social issues and challenges in their marketing campaign, which do not have any relation to their products and is confusing the buyers. Thus, in choosing the social issues also, the marketers should also be careful regarding the chance of facing lawsuits. Another key legal issue being faced by them is the breach of the privacy policy of the customers (Richards 2014). As earlier discussed in the above section about the emergence of the ethical issues in gathering the customer information, breach of the customer privacy may also attract lawsuits against the marketers. Thus, it becomes difficult for the marketers to initiate for the social marketing without having the accurate information about the requirement and trend in the market. Moreover, other ethical issues such as not adhering to the diversified cultural differences and considerations of different ethnic groups also cause legal issues for the marketers (Kolah 2012). This is due to the reason that, the ethnic groups being deprived or felt offended by the marketing campaigning of the marketers may attract lawsuits from them. Thus, in order to reduce the probability of attracting lawsuits, marketers have to design their social marketing campaign accordingly. According to Seiders and Petty (2013), social marketers mostly face legal issues in initiation of social marketing in the food and beverages sector. This is due to the reason that, food and beverage sector is the sector where public health is being directly related. Thus, the chance and probability of attracting lawsuits from various stakeholders in the case of misleading campaigning is more in this sector. Moreover, according to the authors, the implication of the legal issues is more compared to other issues for the marketers due to the reason that, government and other regulatory bodies are being involved in the legal case. Thus, it will have more impact on the affecting the goodwill and reputation of the business organizations. Social marketing by Coca cola Coca cola is one of those organizations, which are known for their effective and extensive marketing activities around the world. However, they have also faced various legal issues due to the initiation of misleading or mismatching social marketing activities. Few years ago, Coca cola launched a marketing campaign named Coming Together. This campaign was being launched by them to counter the criticisms against Coca cola of selling high calorie carbonated drinks (Hellmich, 2017). The aim of this campaign was to relate to the global issue of growing obesity due to the inhaling food having high calorie count and to create a social awareness drive against this issue. Though the motive behind the campaign was good and ethical but due to this campaign, Coca cola also faced lawsuits from various NGOs. This is due to the reason that, according to various sources, Coca cola itself is being accused of selling carbonated drinks having high calorie count and quite contradictory they are even cre ating awareness against the emergence of growing obesity among the young population (Hellmich, 2017). Thus, it is creating confusion among the customers and it is being perceived that Coca cola is selling healthy products, which is not the case. Thus, lawsuits are being claimed against them demanding the removal of the campaign, which was later removed. Conclusion Thus, from the above critical analysis of the notion that marketing provides positive contribution to common good, it can be concluded that, initiation of social marketing holds positive value in making differences in the society. It is being discussed in this report that, the initiation of the social marketing by the marketers helps in creating awareness regarding various social issues in the society. However, there are various issues being faced by the marketers in view to their social marketing. Various issues are being discussed in this report and it can be concluded that, legal, economical and social issues are the key originated issues being faced by them. Various live examples are being used in this report, which will help the marketers in identifying the gaps in initiating the social marketing and enhance the effectiveness of their own marketing campaign. Reference Aghdaie, M.H. and Alimardani, M., 2015. Target market selection based on market segment evaluation: a multiple attribute decision making approach. International Journal of Operational Research, 24(3), pp.262-278. Charter, M. ed., 2017. Greener marketing: A responsible approach to business. De Mooij, M., 2013. Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Fortune. (2017). People Want to Boycott Budweiser Over Its Super Bowl Immigration Ad. [online] Available at: https://fortune.com/2017/02/05/budweiser-super-bowl-commercial-immigration-boycott/ [Accessed 9 Oct. 2017]. Graff, S., Kunkel, D. and Mermin, S.E., 2012. Government can regulate food advertising to children because cognitive research shows that it is inherently misleading. Health Affairs, 31(2), pp.392-398. Hastings, G. and Domegan, C., 2013. Social marketing: From tunes to symphonies. Routledge. Hellmich, N. (2017). Critics attack Coke's anti-obesity ad. [online] USA TODAY. Available at: https://www.usatoday.com/story/money/business/2013/01/14/coca-cola-obesity/1832555/ [Accessed 9 Oct. 2017]. Huang, Y.K., 2012. Marketing budget allocation and marketing benefits of traditional media, online advertising, and electronic word-of-mouth. African Journal of Business Management, 6(33), p.9524. Kolah, A., 2012. Essential law for marketers. Laczniak, G.R. and Murphy, P.E., 2012. Stakeholder theory and marketing: Moving from a firm-centric to a societal perspective. Journal of Public Policy Marketing, 31(2), pp.284-292. Macleod, D. (2017). Kia Niro Hero's Journey with Melissa McCarthy - The Inspiration Room. [online] The Inspiration Room. Available at: https://theinspirationroom.com/daily/2017/kia-niro-heros-journey-with-melissa-mccarthy/ [Accessed 9 Oct. 2017]. Malthouse, E.C., Haenlein, M., Skiera, B., Wege, E. and Zhang, M., 2013. Managing customer relationships in the social media era: introducing the social CRM house. Journal of Interactive Marketing, 27(4), pp.270-280. Richards, N.M., 2014. Why data privacy law is (mostly) constitutional. Wm. Mary L. Rev., 56, p.1501. Same, S. and Larimo, J., 2012, May. Marketing theory: Experience marketing and experiential marketing. In 7th International Scientific Conference Business and Management (pp. 10-11). Seiders, K. and Petty, R.D., 2013, May. Obesity and the role of food marketing: A policy analysis of issues and remedies. American Marketing Association. Wood, M., 2012. Marketing social marketing. Journal of Social Marketing, 2(2), pp.94-102.

Environmental Problems Essay Example

Environmental Problems Essay This chapter will provide and answer the phenomena that we cannot explain or we cannot understand and will also give proof on how our world is experiencing the different health and environmental problems. A. Review of Related Literature According to the researchers. The Philippines, like other developing countries, has its challenges with morbidity and mortality. Addressing the different health problems each year and the continuous provision for the health care needs has been a goal of the Philippines government. 0 MAY 2013 | GENEVA   WHOs Health Assembly, the worlds largest health policy-making body, opened its 66th Session today in Geneva with around 3000 participants from around the world. Health in the post-2015 agenda, WHO’s budget for 2014-2015, and progress on the Organization’s reform are also on the agenda. In her opening address to the Health Assembly, WHO Director-General Dr Margaret Chan noted that the world is facing challenging times, including financial crisis, job insecurity, armed conflicts and large numbers of people living on the edge, fearing for their lives. As for Environmental Issues according to many researchers. Recent scientific studies reveal that human activities have contributed significantly to the increase of greenhouse gases in the atmosphere that causes climate change. The Philippines is a hotspot for climate change disasters particularly the risk for agriculture and food security due to extreme El Nino and severe tropical cyclones. The spread of infectious diseases are influenced by fluctuations in climate variables, temperature, relative humidity and rainfall. Sever super typhoons like Reming that pummeled the Bicol region in 2006 destroyed at least $90-million worth of agricultural products and infrastructure. Diseases such as dengue fever, malaria, cholera have increased throughout the years. Climate change impacts on coastal zones and marine ecosystems caused massive coral bleaching especially in 1998 due to elevated sea temperature and fish kills and red tides like the one that occurred in 1992 which was an El Nino period. Scientists warned the Philippines could experience famine by 2020, as the adverse impact of global warming takes its toll on natural resources. We will write a custom essay sample on Environmental Problems specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Environmental Problems specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Environmental Problems specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Thousands will be displaced from their homes especially in low-lying coastal communities. B. Review of Related Studies According to the entitled article â€Å"Health Study†. The Philippines and other countries is facing 10 of the most common health issues and those are: Pneumonia Increase of cold months in the country caused increase of incidences of pneumonia. Pneumonia involves inflammation of the lungs and leads to hospitalization. Foreigners, especially those from non-tropical regions, are most susceptible to this in the Philippines because they have to adjust to the weather patterns. Diarrhea Diarrhea outbreaks have been consistently on the rise in Philippine soil, especially with the recent aftermath of Typhoon Ketsana (Ondoy in local name). Leptospirosis A more recent DOH problem involved the hyper increase of cases of leptopspirosis in the Philippines, particularly in La Union and other flood-stricken areas. The onset of consecutive floods from the string of typhoons Ondoy and Pepeng caused contaminated water to fill the urban and rural areas. Malnutrition Physical, emotional and social factors contribute to this prevalent problem of Filipinos. More underweight than overweight, Filipinos often have to consider societal gaps as a primary factor. The ill distribution of wealth in the country attributes to most Filipinos having less food to eat on their plates. A(H1N1) Flu Virus Scare The AH1N1 flu virus scare really took the wind out of boat sails as it reduced the number of passengers on ships and other transportation modes that involve a lot of people. Notable security measures were heightened in airports and other areas to prevent the outbreak, although the outbreak still happened in Jaen Nueva Ecija, shortly after the first case of AH1N1 has been reported May 2009. Illegal Drug Addiction Many Filipinos continue to fall victim to drug addiction. There are over 3. 5 million habitual drug users in the country, and some of the national scandals in the past have been linked to illegal drug use. The ongoing struggle against illegal drug addiction is an uphill battle. Malaria M Villages in Filipino remote areas are most susceptible to outbreaks of Malaria, and the focus of improvement efforts are all there, locally and internationally. The lack of accessibility and financial resource to get the best medical care is the chief cause of malaria infiltration in the country. Tuberculosis The Philippine coalition against tuberculosis is just one of the many institutions that help alleviate this major Philippine health hazard. For decades, this has been established as one of the country’s leading cause of deaths. Heart Disease/Hypertension A scary health problem, there has been steadily enormous increase in trends of hypertension among Filipinos. Cancer A primary prominent person who recently died of this illness in the Philippines is Corazon Aquino, among many other famous and non-famous individuals. Cancer is often found to be prevalent in urban areas, with better treatment options. But cancer is quite difficult to treat for some cases. For our environmental study according to some articles entitled â€Å"Environmental Problems† Our country and also others are facing the same problems. Recent scientific studies reveal that human activities have contributed significantly to the increase of greenhouse gases in the atmosphere that causes climate change. The Philippines is a hotspot for climate change disasters particularly the risk for agriculture and food security due to extreme El Nino and severe tropical cyclones. The spread of infectious diseases are influenced by fluctuations in climate variables, temperature, relative humidity and rainfall. Sever super typhoons like Reming that pummeled the Bicol region in 2006 destroyed at least $90-million worth of agricultural products and infrastructure. Diseases such as dengue fever, malaria, cholera have increased throughout the years. Climate change impacts on coastal zones and marine ecosystems caused massive coral bleaching especially in 1998 due to elevated sea temperature and fish kills and red tides like the one that occurred in 1992 which was an El Nino period. Scientists warned the Philippines could experience famine by 2020, as the adverse impact of global warming takes its toll on natural resources. Thousands will be displaced from their homes especially in low-lying coastal communities. Decline of Natural Resources and Biodiversity The Philippines is suffering from degradation of the natural environment. It has fifty major rivers now polluted due to abuse and neglect. Approximately two-thirds of the countrys original mangroves have been lost. A hundred years ago, the Philippines had close to 22 million hectares of old growth forest. At the start of 2000, we had less than 600,000 hectares of old-growth forest left. In one century, we had cut down close to 97 percent of our original forest. A study by the Environmental Scientists for Social Change (ESSC) reveals that we have systematically cut this forest down and that we have not stopped its destruction and that of its core biodiversity. The International Rice Research Institute (IRRI) estimates that it takes over 4,000 liters of water to produce one kilo of rice. Because of the loss of forests, we have less water since most of our freshwater comes from watersheds found in forests. Therefore, loss of forests means loss of food. More than 400 plant and animal species found in the Philippines are currently threatened with extinction, including the Philippine eagle, the tamaraw, and the dugong. In 2001, 49 of the nations mammal species, 86 bird species, and 320 plant species were threatened with extinction. Endangered species in the Philippines include the monkey-eating eagle, Philippine tarsier, tamaraw, four species of turtle (green sea, hawksbill, olive ridley, and leatherback), Philippines crocodile, sinarapan, and two species of butterflies. The Cebu warty pig, Panay flying fox, and Chapmans fruit bat have become extinct. Alarming Waste Problem The Philippines is looming with garbage problems despite the passage of the Ecological Solid Waste Management Act or the Republic Act (RA) 9003. 2007 first quarter data from the National Solid Waste Management Commission shows that there are 677 open dumpsites, 343 controlled dumps, and 21 landfills in the country. An additional 307 dump sites are subject for closure or rehabilitation plans but without definite schedules for enforcement. About 215 additional landfills are being proposed to be set up nationwide. About 1,000 open and controlled dump sites exist in the country. Prominent dumps all over the country can be found in Antipolo and Montalban in Rizal; Baguio City; Calapan, Mindoro Oriental; Carmen, Cagayan de Oro; Mandurriao, Iloilo City; Obando, Bulacan; and San Pedro, Laguna. Environmentalists stress that Republic Act 9003 calls for the adoption of the best environmental practices in ecological waste management and explicitly excludes waste incineration as an ecological option. These polluting disposal facilities are major sources of greenhouse gas emissions to the atmosphere which adds to global warming. Landfills and open dumps, according to studies, account for 34 percent of human-related methane emissions to the atmosphere, a global warming gas that has 23 times more heat-trapping power than carbon dioxide. These landfills and open dumps are illegal under RA 9003. Incinerators, on the other hand, have significantly higher levels of greenhouse gas emissions (per kilowatt) than a coal-fired power plant when all of the carbon coming out of an incinerator stack is measured. Such emissions are banned by the country’s Clean Air Act. Inaction on garbage contributes to the death of at least two persons every minute due to complications from environmental problems, which could be prevented if the country only developed a more efficient environmental management program. Mismanagement of waste has serious environmental consequences: ground and surface water contamination, local flooding, air pollution, exposure to toxins, and spread of disease. Many of the disposal sites contain infectious material, thus threatening sanitation workers and waste-pickers. Annual waste generation in the Philippines is expected to grow 40 percent by 2010. Improvements in recycling, collection, and disposal will become even more critical as garbage production continues to increase with population growth and economic development. Past efforts to promote waste segregation at source have minimal impact despite the presence of Republic Act 9003. Most of these were barangay, ity, and municipal ordinances providing for sanctions and penalties for non-compliance. Campaigns, seminars, trainings and other different community activities were implemented with the help of various private groups or NGO’s to pursue the objective of solving the garbage problem. RA 9003 further calls for the establishment of materials recovery facilities, or ecology centers, in every barangay or cluster of a barangay. To date, only 1,923 ecology centers exist, serving 2, 133 barangays of a total 41,975 nationwide. In Quezon City alone, only 52 barangays have established Materials Recovery Facilities out of a total of 142. People’s Behavior Toward Waste Behaviour is a key cultural aspect that is embedded in people’s way of life. Studying a community’s behavior and introducing new ones requires intensive, long-term, and creative social marketing. This can be done by studying the demographic and cultural fiber of the community through immersions and capacity building activities. The Resources, Environment and Economics Center for Studies, Inc. s (REECS) 2002 study on household waste management systems and the attitudes and behavior of the communities in two barangays in Metro Manila ( Bennagen, Nepomuceno, Covar, 2002) showed that: 1. Waste management is still perceived by many as the responsibility of government. 2. Public participation in waste management, especially in segregation at source, remains limited. 3. More extensive awareness- raising activities and training on e cological waste management are needed, together with stricter enforcement of the Law and local ordinances must be observed. 4. There is lack of community empowerment and political will to resolve the problem. Recognizing the importance of the environment’s immediate recovery and effects of improper waste management to the Philippines, there is a need for understanding and reformation of attitudes and concern towards the protection of environment. The impending garbage crisis can be prevented if we only practice waste segregation at source, recycling, and composting as what the law requires. An intensive social marketing program has to be established on a long-term scale within a barangay – the smallest unit of the local government.